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Marketing with purpose


Experiential
Engagement
advocacy

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Marketing with purpose


Experiential
Engagement
advocacy

WHO WE ARE

smak was founded with a rebellious spirit to dare brands to be different; to lead clients in taking their brand purpose off the page and moving it from aspirational to experiential. We create experiences that are authentic, engaging and lasting.

We believe in living bold.
We believe curiosity is living with purpose. 
We believe brands need purpose.

We believe human connections matter.
We believe that people seek to be part of like-minded communities.
We believe in the impact of emotional interaction with brands.

We believe that employees have to believe in companies before consumers will.
We believe engaged employees are emotionally committed.
We believe marketing and HR are symbiotic.

We believe consumers care.
We believe employees care.
We believe CSR is marketing.

We believe in doing it different.
We believe in making remarkable.
We believe in executional brilliance.

We believe well-defined brand purpose, translated into brand experience, transforms consumers and employees into brand advocates and evangelists.

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case studies


case studies


WHAT WE DO

Where others come with pre-packaged answers, we come to listen, challenge and explore.

We believe the most impactful brand experiences are grounded in brand purpose.

We work with brands to identify internal and external communities, as well as CSR strategies, that link to that brand purpose, delivering customer and employee loyalty, marketing efficiency and brand authority.

 
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Launching a movement...

Launching a movement...

Get Power Smart...

Get Power Smart...

Rollin' rollin' rollin'...

Rollin' rollin' rollin'...

Hungry tweeters fear not…

Hungry tweeters fear not…

Snowman City...

Snowman City...

Celebrating a milestone...

Celebrating a milestone...

Flashing lights...

Flashing lights...

A mega-sized advent calendar...

A mega-sized advent calendar...

Connect the dots...

Connect the dots...

Trends in a real world…

Trends in a real world…

Squeaky clean...

Squeaky clean...

Life's a beach...

Life's a beach...

Let's get physical...

Let's get physical...

Just married...

Just married...

Powering off...

Powering off...

People have the power...

People have the power...

You win some...

You win some...

Breaking the workplace’s #InvisibleRules…

Breaking the workplace’s #InvisibleRules…

Vodka education...

Vodka education...

Back to school survival...

Back to school survival...

A brand experience...

A brand experience...

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social media


social media


WHAT WE SHARE

We're active participants in this world and love to share the things we see and hear.

There's some pretty cool stuff out there. Check it out…

 
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EARS

EYES

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Let's chat!


OUR WORK SHIFTS HEARTS AND MINDS

Let's chat!


OUR WORK SHIFTS HEARTS AND MINDS

TALK

Let’s be remarkable together!

 
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TORONTO

8 Waterloo Terrace
Toronto, ON
M5V 3S4

Phone
416 849 0995
Email
letschat@smak.ca

 

VANCOUVER

326 West Cordova St.
Vancouver, BC
V6B 1E8

Phone
604 343 1364
Email
letschat@smak.ca